It is a known fact that you will not survive long in any business unless you have a good website in place. Apart from having an excellent site, it is vital for you to do many other things if you want your website to appear on the first page of any search engine. You can never achieve this feat unless you put in efforts to enhance the SEO of the site.
It is unfortunate to note that many people consider these aspects when they are building their website. While on-site SEO is something you can do on your site to rank well on the search engine, you should also plan on doing off-site SEO if you want to grow in the rank organically.
One method that can assist you in this endeavor is when you rely on the guest blogging. Many people have this interesting question ‘ How to build backlinks with guest posts?’ On top of it, there is the wrong notion in place that ‘guest blogging is dead.’
Your ultimate goal should be to build authority and to raise the readership by doing guest blogging. It is essential to be aware of the websites that are of low-quality which can harm your ranking more than you can imagine. Here are some methods that you can follow to build links through effective guest blogging.
Find Relevant Sites
Now, this is the most important thing that you should plan on doing. Using the search engines that are available, you can find high-quality websites that are relevant to your requirement. On these websites, you will also see a separate webpage that indicates how you can contribute to their site. It is essential for you to read through their requirements before you start contributing in their website.
It is necessary for you first to ensure that the niche that you have interest in writing matches with the website wherein you want to write. For example, your business is into travels, find a site that accepts articles related to travels. If you choose some website randomly, you are going to suffer. Here is a simple demonstration of how you can find the relevant sites:
If you are into the healthcare industry, you should plan on using one of these methods to find the related website wherein you can write guest blogs. Types these keywords in the search engines and you will find a lot of options immediately.
- Health + guest blog
- Health” + contributor
- Health +write for us and so forth.
Using these and other similar methods you can find the best websites that accept guest posts.
Analyze Backlinks Of Your Competitor
Now, this is one of the best methods that you can employ to find out what are the websites that your competitors are using to create backlinks. Analyzing big companies is not something that you can do with ease. Check companies that are small or midsize.
Use online tools such as Moz Link Explorer to understand which websites they are using. You can identify sites that accept guest blogs when you use this particular tactic.
Search Through The Influencers
Influencers keep publishing a lot of blogs on various websites. They use these methods to get more followers and to increase their visibility. If you know a particular influencer, try to check on which sites they are writing guest posts. Once you identify those websites, check if they also accept guest posts or blogs. If yes, start contributing to these websites immediately.
Here Are Ways to Pitch
Many people do not follow the general rules and fail in attracting the administrators of these websites. There are specific rules that you need to consider when you are pitching to them.
- It is crucial for you to send a warm introduction and a message that is personal. You can probably talk about the most recently published article with the administrators before pitching your idea.
- Be clear and direct instead of beating around the bush. It is essential for people to understand why you are reaching them.
- Give the administrators some post ideas. But, first, understand whom you are dealing with before you pitch your idea.
- It is always a good idea to share a sample of your work with others so that they can understand what you can contribute in the long run.
- It is important to let them know that you are going to share the blog that you create for their website on your social media channels.
These things will help them to consider your request.